A Deep Dive into Your Brand and Marketing Performance.
Marketing Audits & Growth Strategy for Niagara and Southern Ontario Businesses
When your marketing feels scattered, slow, or stuck, you don’t need more guesswork. you need clarity.
Most businesses struggle not because their ideas are bad, but because their strategy isn’t aligned. We help you see your brand from the outside in: revealing blind spots, bottlenecks, and untapped opportunities across your marketing and customer journey.
Through a structured process of discovery, analysis, and strategic direction, we identify what’s working, what’s not, and where to focus next for the greatest impact. You’ll walk away with a detailed action plan that takes you from where you are now, to where you want to be.
Does this sound like you?
This is for business owners, founders, and solopreneurs who:
Are trying everything but aren’t seeing consistent results and are overwhelmed.
Get good feedback from customers, but struggle to attract new ones.
Are tired of guessing what will work and want a clear, actionable plan.
Have outgrown DIY marketing and need an experienced partner to cut through the noise.
Want their brand to look, sound, and perform like the business they’ve built it to be.
Know their product or service is good, but feel stuck when it comes to marketing it.
Crave clarity, direction, and a real plan you can actually stick to.
If two or more of these resonate, you’re in the right place!
“Working with Cool Koala Creative has been a great experience. Jason is creative, professional and truly understands how to elevate a brand. From strategy to execution, every step was seamless and results driven. Highly recommend!”
— Jenna Salvatori, Fate Salon
Three Steps to Smarter Growth
You don’t need more tactics, you need a clear direction that actually works. The Strategic Growth Audit gives you that clarity, with every step designed to uncover what’s holding your brand back and map out a smarter path forward.
1. Discovery & Research
We start by listening. You’ll complete a guided questionnaire and join a focused 60-minute kickoff call where we explore your goals, challenges, audience, and marketing ecosystem. This phase helps us understand how your business works and where the real opportunities for growth lie.
2. Research & Analysis
Next, we go behind the curtain. We review your brand, website, social media, messaging, and competitors to pinpoint what’s working, what’s not, and what’s missing. You’ll gain an expert outside perspective that connects your creative, marketing, and business goals into one clear strategy.
3. Custom Action Plan
You’ll receive a custom Growth Blueprint: a practical, easy-to-follow roadmap outlining your biggest opportunities and next steps. In your 1:1 strategy presentation call, we’ll walk through your personalized recommendations and help you translate them into action.
What We’ll Explore Together
We’ll take a deep dive into the areas that matter most, uncovering bottlenecks, blind spots, and growth opportunities hiding in plain sight.
(Not every topic will apply. We’ll focus only on what’s relevant to your brand and goals.)
Brand Positioning, Messaging, and Clarity
Marketing Channels, Ad Campaigns and ROI
Social Media Performance and Strategy
Website Flow, Conversions, And SEO
Lead Generation and Sales Process
Social Proof and Reviews
Brand Voice and Customer Perception
Customer Experience and Retention
Automations and AI
Branding, Visual identity and Creative Alignment
Competitors, Unique Selling Points and Market Positioning
Tech Implementation, AI, and Workflow Efficiency
“The team at Cool Koala Creative provided excellent and relevant guidance, knowledge, including digital marketing and strategic planning within our budget. The patience, effort, time, understanding, and knowledge we receive were outstanding and we are truly grateful for our experience with Cool Koala Creative. It was rough waters for us, and Jason guided us with confidence, patience, and humour.”
— Christine Kiernander The Saucy Pot
Meet Your Strategist
I’m Jason Haywood, Founder and Creative Director of Cool Koala Creative. For over a decade, I’ve helped businesses clarify their message, strengthen their marketing, and turn that clarity into measurable growth.
I’ve partnered with hundreds of brands, from local Niagara businesses to national and global names like CIBC, CAA, AstraZeneca, Enzymedica, G FUEL, Niagara Falls Tourism, Helixia, Sambucol, and Promensil, building campaigns and strategies that have reached millions of people. Along the way, I’ve earned multiple awards for marketing and media, launched several businesses, and consulted for hundreds more.
Here’s what I’ve learned: most businesses are great at what they do. What they often don’t have is a clear plan to connect all the moving pieces: the message, the visuals, the content, the customer journey.
That’s where I come in. Together, we look at what you’re doing now, what you’re trying to achieve, and what’s standing in the way. Then I create a clear, step-by-step plan built around your goals, your audience, and your resources. No fluff, just practical direction you can actually use.
You don’t need another guru. You need someone who actually gives a damn. Someone who can look at your chaos, make sense of it, and hand you back a plan that works.
“Jason is highly talented in photography, videography, marketing, design, and so much more. His level of skill and expertise in these areas is rather extraordinary. Over the course of my career, I have worked with many big agencies in Toronto and New York City and have found the quality of Jason's work superior.”
— Sherry Torkos, Pharmacist, Author & Media Personality
FAQ’s
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Cool Koala Creative is a full-service creative agency based in Niagara, Ontario, working with clients across Canada and beyond. We’ve partnered with hundreds of brands, from small local businesses to national and international names like CIBC, CAA, Enzymedica, Sambucol, and G FUEL, helping them grow through strategy, creativity, and data-driven marketing.
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Most consulting is open-ended: you pay hourly or by retainer, sit through a few calls, and walk away with notes that sound good but don’t give you real direction. This program is different. It’s a focused, all-inclusive experience designed to uncover what’s working, what’s not, and how to fix it… fast. You’ll get a complete bird’s-eye view of your marketing, branding, and operations, along with a practical, step-by-step plan to move your business forward.
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We look at everything that’s relevant, and only what you’re comfortable sharing. Some clients want us to review their entire marketing ecosystem, from social media to customer experience. Others want to focus just on brand messaging, ads, or conversion flow. You decide what’s in scope, and we tailor the audit around that.
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Not at all. While we’re proudly based in Niagara, we work with businesses across Southern Ontario, the GTA, and North America.
All sessions are held virtually over Zoom for convenience and accessibility. Clients also have the option to receive full call recordings and AI-generated meeting notes from each session, in addition to their personalized action plan, so nothing gets lost in translation, and every insight is easy to revisit and apply.
Whether you’re in Niagara or New York, you get the same hands-on, high-level experience without the travel or scheduling headaches.
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Not at all. Most of what we recommend can be executed in-house, and many of the fixes are small but high-impact changes you can make yourself within hours. You’re free to use the plan however you like. We can quote on implementing some or all of it if you’d prefer, but there’s zero obligation. The advice is 100% unbiased.
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The full process takes about two weeks from your initial kickoff call. That gives us enough time to research, analyze, and build your customized action plan. After delivery, we’ll review everything together in a post-delivery call, then reconnect again at the three-month mark to track progress and adjust as needed.
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The outcome depends on your goals, but the result is always the same: clarity and actionable direction. You’ll know what to prioritize, what to pause, and what to double down on. You’ll save time, money, and energy by cutting the guesswork, focusing on what matters, and finally having a clear roadmap to grow your business.
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There are two tiers based on the size of your business:
$750 CAD for individuals and small businesses (1–3 employees)
$1,250 CAD for growing teams (4–30 employees)
If your business falls outside this range or follows a different structure, we’ll create a custom quote tailored to your size and complexity.
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If you’re great at what you do but still not seeing the results you want, this is for you. You’re probably trying things (posting a few reels on Instagram, buying the odd newspaper ad, tweaking your website) but it all feels reactive instead of strategic. Marketing decisions get made on the fly, and even though you’re working hard, you’re not sure what’s actually moving the needle.
Deep down, you know the problem isn’t your product or service. It’s that something in your marketing isn’t connecting.
This process helps you figure out exactly what that is: where the gaps are, what’s holding you back, and how to fix it with a clear, actionable plan that finally brings your hard work full circle.
Not sure if it’s the right fit? Book a free 15-minute discovery call. It’s a quick chat to see where you’re at, what you’re trying to achieve, and whether this program makes sense for you.
Investment
Every business is different, but clarity shouldn’t be complicated.
Both packages include the same process and deliverables, scaled to the size and complexity of your business.
$750
For Solopreneurs and small teams
Built for solopreneurs and small teams with 1–3 employees who want clarity, direction, and a roadmap they can act on right away.
Includes:
A 60-minute kickoff session to dive into your goals and challenges
A complete deep-dive audit and analysis of your marketing ecosystem
A detailed 5+ page custom marketing action plan with prioritized next steps
A 60-minute, 1:1 strategy session to walk through your plan together
Optional call recordings and AI-generated notes for your reference
Payment plans available
Money-back guarantee: if you don’t love your action plan, we’ll give you a full refund
$1,250
For growing businesses (3-30 employees)
Designed for growing businesses or those with more complex systems, multiple locations, or larger marketing operations.
Includes:
Everything in the Entrepreneur and Small Teams tier
Deeper audit and analysis of more complex, multi-channel systems
Expanded research into audience, competitors, and positioning
Refined prioritization framework for larger teams and workflows
* For larger organizations or alternate business structures, we can create a custom quote tailored to your structure and goals.
Ready to stop guessing and start growing?
Marketing shouldn’t feel like throwing darts in the dark. The Growth Strategy Intensive helps you get clear on what’s working, what’s not, and how to move forward with confidence. You’ll walk away with a focused plan, clear priorities, and the direction you need to start seeing real progress, without wasting time or budget.